If there’s one thing which every fashion enthusiast can agree on, that’d be the fact that streetwear is still one of the biggest parts of the fashion business as a whole. With brands like OFF-White, Gucci and Supreme, who are currently making millions of dollars on the daily, the streetwear phenomenon is yet to be over. Let’s analyse why with some brands and their (potential) future.
Supreme: A Titan Who Still Moves Strong
Supreme is a brand which needs no introductions whatsoever. With hundreds of collections released and with collaborations with Louis Vuitton, Comme Des Garcons and more luxurious brands, the New York-born and raised skatewear brand is the leading force of the streetwear movement. Many think that Supreme’s success is due to their extremely limited supply of goods, which is true indeed. Every year, pieces which “drop” for a mere $100 are instantly being sold with a $500 (at least) price increase on reselling portals like StockX, for example. Supreme is yet again the confirmation of the fact that limited items are the ones which guide the streetwear market.
Gucci: A Rebranding Titan.
Gucci was born as the finest, Italian made high-level tailoring brand but, in the early 2000s, …
